Privacy Policy
Last Updated: January 2026
Violets in Bloom ("we," "us," "our," or "Company") operates the website violetsinbloom.org. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, and any other information you voluntarily provide when contacting us or signing up for communications.
- Technical Data: IP address, browser type, operating system, and device identifiers.
- Cookies and Tracking: We use cookies and similar tracking technologies to remember your preferences and enhance user experience.
- Usage Data: Pages visited, time spent on site, links clicked, referral sources, and navigation patterns.
How We Use Information
We use the collected information for the following purposes:
- Conducting analytics to understand user behaviour and site performance.
- Affiliate tracking and commission attribution from casino and betting site partners.
- Improving website functionality, content, and user experience.
- Responding to user inquiries and providing customer support.
- Sending newsletters and promotional communications (with consent).
- Detecting and preventing fraudulent activity.
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for basic site functionality and security.
- Analytics Cookies: Track user behaviour to improve our website.
- Affiliate Cookies: Monitor referrals to our casino and betting site partners.
- Marketing Cookies: Used to deliver personalized content and advertisements.
You can control cookies through your browser settings and opt out of non-essential cookies at any time. Please note that disabling certain cookies may affect website functionality.
Third-Party Links
Our website contains links to third-party casino, betting sites, and affiliate partners. We are not responsible for the privacy practices or content of these external websites. We strongly encourage you to review their respective privacy policies before providing personal information or engaging in gambling activities. Your use of third-party sites is governed by their own terms and conditions.
Your Rights
Under UK data protection law (UK GDPR and Data Protection Act 2018), you have the following rights:
- Right of Access: Request a copy of personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Request limitation of how we use your data.
- Right to Data Portability: Request your data in a portable format.
- Right to Object: Object to certain processing activities, including marketing communications.
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) if you believe your rights have been violated.
To exercise any of these rights, please contact us using the details below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy or as required by law. Typically:
- Personal information provided through contact forms is retained for up to 2 years.
- Analytics and usage data is retained for up to 12 months.
- Affiliate tracking data is retained in accordance with our partner agreements.
- Cookie data is retained according to the lifespan set for each cookie type.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have privacy concerns, please contact us:
Email: [email protected]
We are committed to resolving any privacy concerns within 30 days of your enquiry. If you are not satisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.